Customer satisfaction surveys are a popular method for corporations to gauge the effectiveness of their products or services.
Customer satisfaction surveys are a popular method for corporations to gauge the effectiveness of their products or services. However, data issues have arisen in respect of customer satisfaction surveys or data issues relating to standard emails being sent by large corporations. There have been particular issues regarding personal data breaches and other GDPR related issues as a result of customer satisfaction surveys.
The data and GDPR issues arise in a number of different ways. The most common breach involves standardised emails have been sent to multiple customers containing personal data such as names addresses phone numbers and email addresses in respect of other customers.
GDPR issues and data breach issues also arise in respect to the use of private data such as email addresses to send unsolicited, non-requested or unwanted emails to customers by way of making customer satisfaction surveys without the customers’ consent. It is contrary to GDPR rules and is a breach of GDPR and data regulations to send unsolicited customer satisfaction surveys without the customer’s consent. The foregoing a data breach explicitly prohibited by GDPR legislation and is a concern.
As experienced GDPR solicitors, we have assisted clients throughout Dublin and Meath, including in Finglas, Blanchardstown and Tallaght, with cases related to data protection breaches. Queries relating to GDPR and data breaches should be addressed to MyCase data law firm, Blanchardstown, Dublin 15.